Small businesses are an entirely different kettle of fish when it comes to marketing. Most of the time, for many smaller business models, the mere fact that the company is smaller and independent is a marketing tool in itself, as we are finding that consumers are beginning to choose batch-made products or services provided by smaller teams as opposed to what’s made … [Read more...] about Marketing Strategies For New Small Businesses
Being honest, truthful and authentic is one of the most important aspects of life, let alone social media. Wherever you are, if you come across as fake, it’s likely you’re not going to get a good reception. The online space isn’t any different. Developing the right tone of voice is vital if your brand is going to make it on social media. Whether it’s the three big boys … [Read more...] about Pukka: How to be genuine in your online interactions
Working from home has become the norm during the past year due to the global pandemic so that office workers can complete their everyday work from home to combat the spread of the virus. Because there doesn’t seem to be much light at the end of the tunnel regarding the global pandemic, we have created a list of ways to ensure that you stay active whilst working from … [Read more...] about How To Stay Productive Whilst Working From Home?
Are you searching for the perfect business idea to work on in 2020 but can’t find one yet? Well, starting your journey as an entrepreneur requires some serious brainstorming. It’s the idea that sets you apart so make sure to give it enough thought. All you need is a bit of inspiration. It is the first step of starting a business and most difficult one to be sure, but once you … [Read more...] about 4 Small Business Ideas for You to Start In 2020
Everyone working remotely has to figure out the ins and outs of when to work, where to do it, and how to create proper boundaries between their business and personal lives. Career development, office equipment, training opportunities, and the importance of building and maintaining relationships with absent colleagues are all legitimate concerns. Working away from the office, … [Read more...] about Making Working From Home Work